Toronto

Who says you can only launch 1 idea? Strata Member Fernanda Lazzaro is launching 2 new brands!

Sep 15, 2009

Fernanda Lazzaro's debut lipcare line, fitLips, is launching in two months, yet there's already interest from retailers. Blowdry Lounge in Toronto at Yonge and St. Clair has asked to carry the eco lipcare products for its female customers.   Owner of Blowdry Lounge, Domenic Sicilia, says his clients make spontaneous point of sale purchases; and fitLips is the perfect compliment for great looking hair.  Currently, Fernanda is preparing for the demand and wants to ensure her customers get what they need when they need it.  Therefore, she is looking to launch in November 2009.
Along with fitLips, she is in pre-production for her new cooking show, Eat, it's good for you!, to air in Canada on TLN Network and in Italy in the Veneto region in April 2010. Stay tuned!