Seattle

Author Launching

Jan 14, 2010

Local STRATA member Maria Ross will be publishing a book with Northern Lights Press due out Spring/Summer 2010. The working title is "Building your Own Brand Strategy in 10 Easy Steps" and it will be a primer on all things brand and marketing and how to easily build a powerful brand foundation that makes marketing easier, less expensive and less time consuming. Her goal is to help businesses of all sizes see that it is not hard (or expensive) to create a killer brand that attracts rabid fans - it just requires some upfront thought and strategy.
 
She will profile businesses who have a strong brand, both visually and experientially, in sidebar paragraphs throughout the book. If anyone has unique ways they convey their brand through visual elements (logo, website, colors, store décor) and experiential /operational elements (hiring practices, customer service policies, etc.), they should contact her ASAP to be featured in the book at maria@red-slice.com