STRATA Success – Arwa Jumkawala

STRATA Member Arwa Jumkawala – GemKitty Jewelry

Arwa Jumkawala, Gemkitty

Arwa’s earliest memories have her crawling among multi-colored gemstones such as garnets, amethysts, and topaz of various shapes and sizes. Her parents, wholesalers of semi-precious gemstones, immersed their daughter in this vivid world.

In 2007, while living in Washington DC, Arwa decided to combine her love of jewelry design, and entrepreneurship by starting her own business. She participated in an incubator intensive that she credits as the catalyst for refining her business idea: Gemkitty Jewelry, a website where you become the designer and customize your own gemstone jewelry with a few mouse clicks.

“The vision really came together after seeing my female friends struggle to find jewelry that easily transitioned from day to night. I wanted to create a fun and easy way for them to design the perfect necklace,” says Arwa. “Also, when you’re involved in the creative process, the resulting product has much more meaning than one you just buy off the rack.”

GemKitty

Working as a pilates instructor by day and on her business by night, she officially launched Gemkitty.com’s online jewelry designer in the fall of 2009. Since launch, she’s been excited to see a steady growth in sales.

Running a start-up has been an exhilarating experience for Aria. “I’ve learned so much in the last two years; I’ve dabbled in everything from basic accounting to online marketing. I really love what I do, not only running the business, but crafting jewelry that I know is exactly what the customer envisioned.”

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STRATA Success – Katie Malachuk

STRATA Member Katie Malachuk – You’re Accepted: Lose the Stress. Discover Yourself. Get into the College That’s Right for You

Katie Malachuk

As a graduate of Harvard and Stanford, a consultant for a top admissions consulting firm, and the former admissions director for Teach for America, Katie Malachuk has a wealth of expert advice to share with all academic applicants. Yet her most valuable asset is the wisdom she has gleaned as an instructor at one of the nations top yoga schools. Blending her practical savvy with her keen spiritual insight, she illuminates an inviting new path in Your’e Accepted.

You're Accepted
Filled with dozens of insider tips on everything from writing The Dreaded Essay to seeing things from the admissions committees point of view, You’re Accepted equips you with first-rate tactics for honing all aspects of your application. Malachuk goes far beyond the tips in other guide books, though, by becoming your guru for the bigger questions represented by this transition. Supplying you with a whole-life philosophy, she tackles the anxiety of waiting for results, helps you identify your natural talents, provides advice for responding to loving but overbearing parents, and illuminates the road to true peace of mind in college and beyond.

Katie was recently featured in The Atlanta Journal Constitution. Click here to read her article.

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STRATA Success – Peggy Menaker

STRATA Member Peggy Menaker – Fit For Print, LLC

Peggy Menaker, Fit For Print LLC

Ladies Who Launch Strata member Peggy Menaker is the founder of Fit For Print LLC, a multi-faceted consulting firm that provides professional copy-editing for Web pages and printed material and advises entrepreneurs, small business owners and non-profits with limited budgets how to garner free local press recognition.

Peggy was featured in the Business Section of “The Progress,” a subscription newspaper covering six Essex County NJ communities. The article publicizes Fit For Print and the first anniversary of its launch.

Peggy also was highlighted in “You Can Take Us Literally” featuring members of NJ Association of Women Business Owners who have a passion for the written word. The article appeared in NJAWBO’s “Essex Quarterly” print edition.

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* Learn more about PR Opportunities and PR Leads from Ladies Who Launch
* Reach your Launch Potential by taking advantage of these SPECIAL OPPORTUNITIES and online resources from Ladies Who Launch