STRATA Success – Erica Duignan Minnihan

This Week’s WEBINAR: Cutting Edge Facebook Techniques.

A Comprehensive Guide to Cutting Edge Strategies and Best Practices for Using Facebook To Grow Your Business:
- Updates to the Ad manager – Facebook Share – Facebook Connect – LWL facebook page performance and case study – FBML to bring in custom content – Sprout to build custom flash – @ Mentions – Lots of Step-by-Step examples you can then try yourself!
REGISTER NOW
==============================================================================================

STRATA Member Erica Duignan Minnihan – Mamatini

Mamatini is the first-ever, ready-to-drink, doctor-designed organic herbal infusion created specifically to help women breastfeed better, easier, and for longer. Many women who want to breastfeed can be frustrated by low milk supply, low energy, and increased demands on the body. Mamatini contains herbs used for centuries (fenugreek, fennel, chamomile and ginger) to address these issues. Mamatini was designed by a pediatrician to help increase milk supply, increase energy and increase overall good health for mom and baby. Mamatini also helps reduce colic symptoms in baby, provides the vitamins mom needs for healthy milk production, and helps her body absorb and retain the minerals that are depleted during pregnancy and breastfeeding.

The concept of the Mamatini was created by Erica Duignan Minnihan, a former venture capitalist, MBA and mother of 3 who was frustrated by her inability to find a delicious and convenient beverage to support her body’s needs while she was breastfeeding. Tired of brewing fenugreek tea at all hours of the day and night, she decided to collaborate with her pediatrician (who also happens to be her mother!) on a formula that would support her milk supply and take a holistic approach to her needs as a new mom, helping her body absorb more vitamins and minerals and increasing her energy. The result is the Mamatini.

Having always worked on the financial side of business and entrepreneurship, Erica is thrilled to be contributing to society with a product that can have a tremendous positive impact on women’s health. The American Medical Association recommends that women breastfeed exclusively for 6 months and they continue to breastfeed for at least a year. If Mamatini enables more women to reach this goal, this product will have an amazing positive impact on the health of a generation of women and their children.

Mamatini launched sales on Monday November 9, 2009 and has experienced major grassroots support from excited Moms. The product is currently available for purchase online at www.drinkmamatini.com. Erica is working with retailers to open up new distribution channels for this product at places like diapers.com, Buy Buy Baby, Whole Foods and a few other select retail locations.

* Check out other STRATA Member Successes
* Learn more about the Ladies Who Launch STRATA program and become a Member Success
* Learn more about PR Opportunities and PR Leads from Ladies Who Launch
* Reach your Launch Potential by taking advantage of these SPECIAL OPPORTUNITIES and online resources from Ladies Who Launch