Well thought-out PR, marketing and branding strategies are essential for getting the word out about your business. But because customers can tell the difference between overblown hype and sincere marketing claims, how do you market your business without sounding fake or hollow? In this section we provide valuable information, advice, books, articles and opportunities, all of which you can use to make sure your business marketing is top notch.
Ladies Who Launch has created a vendor matching program powered by Resource Nation to bring you the best source for matching your business needs with quality vendors.
From local proprietors to Fortune 500 companies, Resource Nation connects businesses to pre-screened vendors in over 100 business categories. Simply click on a category below to start the process. Describe your needs and you’ll receive competitive bids from a variety of vendors, leading to more options and the best prices. Get started now.
Online Marketing
Mailing Services
Market Research
Print Advertising
Printing Services
Sales / Marketing
Trade Show Displays
ONLINE MARKETING GUIDE: Recognizing the importance of online marketing is easy; knowing how to use it to your advantage is the hard part. This online marketing guide contains all the information you’ll need to embark on a campaign and start building business. Key word research, strategies and search engine optimization are all here. The internet is one of the most effective ways to get the word out. Click here to learn more.
TELEMARKETING BUYER’S GUIDE: When used effectively, telemarketing can be an incredibly valuable business-building tool. But connecting with the right telemarketing firm is just the beginning. You’ll need to understand the strategies, laws, and expenses associated with this direct marketing tactic in order to craft your campaign correctly.
Click on the links below to learn more.
Email marketing tools at special rates. Click here.
(Do-It-Yourself PR Tools): All the necessary tools at your disposal to send press releases and source media opportunities on your own.
Click here.
Additional benefits available when you join our local communities. Click here to learn more about our local communities.
Books We Recommend:
Blink by Malcolm Gadwell
BuzzMarketing by Mark Hughes
Groundswell by Charlene LI and Josh Bernoff
Made to Stick by Chip Heath & Dan Heath (Read Victoria’s Blog)
Tipping Point by Malcolm Gadwell
Wikinomics by Don Tapscott
Articles:
How To: Blog
How To: Build Your Database - coming soon
How To: Give A Good Interview - coming soon
How To: Give A Good Speech - coming soon
How To: Pitch Yourself To A Magazine Editor
How To: Use a Newsletter to Build A Business
How To: Write A Press Release and Do I Need One? - coming soon
Is It Marketing Or Selling? - coming soon
Is Anyone Visiting Your Site? Google Analytics Has the Answer
Make Your Small Business BIG through Web Marketing
Six Essentials for Networking
Social Media 101: Learning the Basics
The Business of Blogging
Three Brand Traps: Have You Been Caught?
Directory Categories to Check Out:
To drum up interest and get the word out, list your business for free in our comprehensive directory of products, resources and services.
Classified Listings You’ll Love:
Do you have a promotion you want to highlight, a one-time special offer to advertise, an event to promote? For as little as $30, you can post your promotion in our Classified listings now.
Social Network:
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Great info thanks
I just co-wrote an e-book for organizations looking to integrate new media into what they already do.
You can read about it at http://www.gosmallorgohome.org.
Thanks! Lcowan
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