From Victoria Colligan, Founder, Ladies Who Launch

If you hang around Ladies Who Launch long enough, you won’t escape the “mission” conversation. You’ll often hear our team talking about the importance of having a mission and making that mission known to the world. For example, the Ladies Who Launch mission is to make entrepreneurship accessible to every woman. If you are having trouble formulating your mission, ask yourself this one simple question: What do you have a burning desire to do? Whether on a personal or professional level, spend some time thinking about the ways in which you would contribute to and / or change the world. Identifying your “burning desire” is the first step towards crafting a mission, which will ultimately guide every decision you make and every opportunity you consider..

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