Member of the Portland, Oregon, Incubator

My business is … www.Eco-LuxuryFur.com. I sell handmade throws and pillows made of the world’s most eco-friendly fur.

My dream is … to do well by doing good for the environment.

I launched because … I want to create a legacy for my children—a capitalistic endeavor that achieves an environmental good.

One day you’ll see … my throws and pillows in the Neiman Marcus catalogue, in the pages of luxury home magazines, and discussed in environmental living blogs under the topic “mindful conservationist.”

Ladies Who Launch has helped me … in myriad ways. Our Incubator leader fostered an environment of non-judgmental, positive, thoughtful, and practical support. From that wonderful start, my Incubator forum became my informal board of directors, giving feedback and support when I most needed it. For example, they steered me away from my original company name, “Awesome Possum,” and helped devise my current name. They helped me define my customer and my market. A fellow Incubator member created my Web site. These new friends “have my back” and help me take risks with confidence.

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