Founder
Swarm Collective
http://www.swarmcollective.com/
That was the mantra of Lindsay Yaw and Lauren Cook of Swarm Collective this year and guess what? They went big!
Both
ladies decided to live out their dreams, invest in themselves though
the Ladies Who Launch Incubator Intensive workshop back in 2008 and
make their business idea a reality.
Swarm Collective was
recently selected to head up NBC's "Olympic Pulse" for the Vancouver
Winter Olympics 2010 that begin Feb.12, blending tweets, blogs and
comments to create an interactive online experience during the games.
The agreement between NBC and Twitter was a huge coup for the two-woman business that was launched through a Ladies Who Launch Incubator Intensive in
Boulder, CO. The goal behind the project is to provide a
behind-the-scenes look at the Olympic athletes and to bring their
stories and additional real-time information -- related to health,
fitness and nutrition.
"We
got an e-mail that said, 'Strap in folks. This is going to be
a wild ride,'" Yaw said.
It's possible to have a small women-run
company in Denver and Boulder to make it on the national stage."